Mao Geping Cosmetics Co., Ltd.

MAO GEPING COSMETICS CO, LTD. (毛戈平化妆品股份有限公司) was founded in July 2000 by Mr. Mao Geping, a renowned Chinese makeup artist. The company has two major beauty brands: MAOGEPING and LOVE KEEPS. The company also features MAOGEPING Beauty Education. The company has over 4000 employees, nearly 90% of whom are female. It is registered and headquartered in Qianjiang New City, Shangcheng District, Hangzhou, with a registered capital of RMB245 million. The company offers color cosmetics and skincare products. As of December 31, 2024, the company had 378 self-operated counters and 31 dealer counters in over 120 key cities. The MAOGEPING brand draws inspiration from traditional Chinese culture. In 2019, the brand launched the “Eastern Aura Elegance (气蕴东方)” collection of color cosmetics. MAO GEPING has been recording consistent high-growth sales performance since 2019 due to its expanding online footprint. The company has embarked on a "sports and beauty" journey and was the makeup artists for the opening and closing ceremonies of the Beijing Olympics Games in 2008. MAO GEPING has become the first beauty brand in Asian.